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Phiota Creator & Exec Producer asks: Are You Ready for Class, Latino Style?

Thursday, January 7, 2010   (0 Comments)
Posted by: Alberto Elvira
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PHI IOTA ALPHA FRATERNITY, INC. - 9322 3rd Avenue Suite 412 Brooklyn, New York 11209


Omar Lopez
Director of Marketing
Phi Iota Alpha Fraternity, Inc.

Los Angeles, CA - January 2010

Jason "El Principal" Nieves, Sigma Chapter at Brooklyn College Spring '98, is the Creator/Executive Producer of LATINO 101: A Hilarious New, Original Series Profiling Latino Life in America Premiering January 8 at 9PM ET/PT on SiTV.

LATINO 101 features an unprecedented collection of Latino entertainers who provide humorous and insightful observations on a specific topic each week, ranging from Politics to Music to Religion.

Jason Nieves and co-creator/producer Keu Reyes' bring an outrageous sensibility to the 13-episode series. The new series kicks-off with the episode "Latino Studies", a lesson in Latino Culture from a unique comedic perspective. "Scrubs" star Judy Reyes, "Dexter" star David ZayasRuperto Vanderpool, "Latin King of Comedy" Joey Medina, and Sandra Valls are among the over 40 comedians, actors, writers, and musicians who comprise television's most impressive stable of Latino pundits.

The show, shot in HD and on greenscreen, has its talent comment on various topics, but unlike other greenscreen based shows, this is the first in which special effects also interact with the commentators. Edgy and unapologetic, LATINO 101 addresses longtime beliefs and stereotypes about Latinos head-on. The show also appeals to a mainstream audience by having non-Latinos, such as comedians Godfrey and Andrew Norelli, give their take and opinions on Latino life.

Jason, paying respect to Phi Iota Alpha, says "Just like the fraternity, the talent in front of and behind the camera, want to open doors and show Latinos in new and exciting lights."

LATINO 101 will premiere on Si TV, the first television network dedicated to inspiring and entertaining American Latinos in English, on January 8 at 9PM ET/PT. For more information, go to or contact Jason Nieves at

Since 1931, Phi Iota Alpha has set precedents for Latino greek leadership in the global community. Through the past 78 years, Phi Iota Alpha has cultivated and inspired Latino men nationwide to become leaders of their communities across Latin America and the United States. Open to all men, this distinguished brotherhood includes many professionals and former presidents of Latin American countries. Today Phi Iota Alpha, the Oldest Latino Fraternity in existence, continues to lead as the preeminent Latino fraternal organization with chapters throughout the United States.

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